Bachelor of Business Administration (BBA)
About the Department
The Department of Business Administration at Sengunthar Arts and Science College (SASC) is a hub for developing future business leaders and entrepreneurs.
The department combines academic rigor with practical training to foster critical thinking, innovation, and adaptability. The faculty is highly experienced, offering personalized guidance and mentorship to students.
Vision
The BBA Department persistently strives to grow into a distinguishable position in Management Studies to create Business Graduates to become future Business Leaders, Entrepreneurs, and Socially Responsible Professionals who fit into the Dynamic Corporate world with a Global outlook.
Mission
- To emphasize on highest quality education with a strong foundation of management concepts for students to excel and enhance their skills.
- To develop a strong bond with industry for project-based learning, internships, and placements.
- To create academic excellence, international exposure to students to make them globally competitive managers.
- To stimulate innovative learning processes for disseminating knowledge by utilizing state-of-the-art facilities.
About the Course
The Bachelor of Business Administration (BBA) program is a three-year undergraduate course designed to provide a solid foundation in management principles and business practices. It prepares students for leadership roles by equipping them with managerial, entrepreneurial, and communication skills.
Course Curriculum
The BBA curriculum is strategically crafted to cover various aspects of business and management, ensuring that students gain both theoretical and practical knowledge.
Allied Subjects:
- Business Mathematics and Statistics
- Business Communication
- Management Information Systems
Electives
- International Business
- Investment Analysis
- Strategic Management
Skill-Based Courses
- Entrepreneurial Development
- Leadership Skills
- Digital Marketing
- Business Analytics
Practical Components:
- Case Studies
- Group Projects
- Industry Internships
- Industrial Visits
Core Subjects:
- Principles of Management
- Business Economics
- Financial and Management Accounting
- Organizational Behavior
- Marketing Management
- Financial Management
- Business Law
- Human Resource Management
- Operations Management
The curriculum ensures students gain comprehensive managerial and entrepreneurial skills through a mix of academic and practical learning approaches.
Eligibility Criteria
- Successful completion of Higher Secondary Education (10+2) from a recognized board.
- Students from all streams (Commerce, Science, Arts) are eligible to apply.
- Minimum aggregate marks as specified by the college’s admission policy.
Career Opportunities
The BBA program equips students with the skills and knowledge to excel in various industries. Graduates can pursue diverse career paths, including:
Human Resource Management
- HR Executive or Recruitment Consultant.
Entrepreneurship
- Start and manage business ventures successfully.
Finance and Banking
- Roles such as Credit Analyst, Bank Officer, and Financial Consultant.
Public Sector Jobs
- Appear for competitive exams for administrative and managerial roles in government services.
Further Studies and Certifications
- Pursue MBA, PGDM, or professional certifications like CFA, CPM, or Project Management.
Management Roles
- Business Development Executive
- Operations Manager
- Marketing Manager
- Sales Manager
Why Choose SASC for BBA?
- Highly qualified faculty with industry and academic experience.
- Comprehensive curriculum with a balance of theory and practical application.
- Modern infrastructure with digital classrooms and industry-relevant learning resources.
- Placement assistance and career guidance.
- Opportunities for holistic development through co-curricular and extracurricular activities.
| S. NO | STAFF ID | STAFF NAME | PHOTO | QUALIFICATION | DESIGNATION | EMAIL ID |
| 1 | SASCBBA01 | S.SUNDARAVADIVELU |  |
M.B.A.,M.phil., M.COM.,M.A. YOGA., | HEAD cum ASSISTANT PROFESSOR | sundaravadivelu@senguarts.co.in |
| 2 | SASCBBA02 | R.RUPA |  |
M.B.A.,M.phil., M.Com.,B.Ed., | ASSISTANT PROFESSOR | rupa@senguarts.co.in |
| 3 | SASCBBA03 | M.CHINNATHAMBI |  |
M.B.A., | ASSISTANT PROFESSOR | chinnathambi@senguarts.co.in |